Dear Valued Customers and Friends,

We hope you’re doing well and enjoying our fresh-roasted coffee! We are always grateful for your trust in us to deliver coffee that is fresh, local, delicious, and roasted with care.We want to be upfront with you: the global coffee market has thrown us a curveball. Due to rising green coffee prices, we are making necessary adjustments to our pricing.

We understand that price increases are never ideal, so we want to explain why this is happening and what it means for your coffee.

Why is this happening? In recent months, the global coffee market has experienced an unprecedented surge in prices, with arabica futures reaching record highs not seen since 1977. Depending on the country of origin, green coffee prices have risen between 70–100% in the last year. Just since January, our costs have increased by 25%. The industry is closely watching these price spikes, and many are uncertain about what’s next. We know this affects everyone, and we want to share the reasons behind these increases.

• Brazil’s Coffee Crisis:Brazil, which produces about one-third of the world’s arabica coffee, is facing critically low supplies after last year’s severe drought. This has negatively impacted projections for the upcoming harvest.
• Colombia Tariff Uncertainty: Political developments, including the potential for a 25% tariff on Colombian goods—affecting nearly 30% of U.S. coffee imports—have caused further market volatility. Even the possibility of such tariffs has sent shockwaves through the industry.
• Rising Costs Across the Board:Increased shipping, labor, and operational costs are impacting the entire coffee supply chain. From sourcing and roasting to packaging and shipping, costs have risen at every level.
• Surging Global Demand:Emerging markets like China and India are driving record demand growth, particularly for premium coffee. Supply chain disruptions and rising freight costs continue to strain the market.

How We’re RespondingTo continue providing you with high-quality coffee while ensuring sustainability for both farmers and our team, we are implementing the following changes.

• Coffee Bean Price Adjustments:Effective April 1, 2025, there will be a $2.00 per pound increase in our coffee bean prices. 
• In-Store Drink Price Adjustments:Due to increased costs for coffee, milk, and other ingredients, in-store drink prices will also increase. We are working to keep these adjustments as minimal as possible while maintaining the quality you expect.
• Securing Supply:We have locked in pricing for six months on our two highest-volume coffee origins to stabilize costs as much as possible.
• Cost-Saving Initiatives:We are actively exploring additional ways to offset rising costs without compromising quality.We remain hopeful that prices will stabilize in the future. While coffee costs fluctuate, we are committed to keeping our pricing fair. If the market allows, we will gladly pass along savings to you.

Rather than cutting corners on quality, we are choosing to maintain the exceptional coffee you know and love. We remain dedicated to responsible sourcing, meticulous roasting, and providing you with the best possible coffee experience.Your support and loyalty mean the world to us. Because of you, we get to do what we love—bringing you great coffee while supporting the hardworking farmers who grow it.

If you have any questions, we’re always happy to chat.We value the connections we’ve made with you and appreciate your understanding as we navigate these industry challenges together.

With gratitude,

Kurt & Erinn